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Public Service Ads

NPCA is sponsoring a public service advertising (PSA) campaign to build awareness of the needs of our national parks, and the opportunity for all Americans to work together to restore these national treasures by the park system's 2016 centennial. The advertisements appear on the radio, and in newspapers and national magazines at the generosity of the media.

New Print and Radio PSAs!

Petrified Forest and the National MallNPCA's 2008 print and radio PSA campaign, "Our National Parks," was created by the PlowShare Group. The print ads feature the National Mall in Washington, D.C., and Petrified Forest National Park in Arizona, as two examples of national parks nationwide that need our attention, and greater federal investment. Two of the radio spots were generously recorded by actors Amy Madigan and Sam Waterston.

The media is invited to download and use these full-color PDFs and radio spots. Special sizes, and black and white ad treatments, are available by upon request.

Radio PSAs


"Ready for their Close Up" :60 with Amy Madigan
Download MP3 (1.8 MB)
PLAY
 

"Concern" :60 with Sam Waterston
Download MP3 (1.9 MB)
PLAY
 

"What's Missing" :30
Download MP3 (925 KB)
PLAY
 

"What's Missing" :60
Download MP3 (1.9 MB)
PLAY
 

For broadcast quality files, click here.

 

2006 Print PSAs

NPCA's 2006 print PSA campaign features the "blueprints" for some of our most popular national park icons: Delicate Arch at Arches National Park, a giant sequoia tree from Sequoia National Park, and Yosemite Falls from Yosemite National Park. The absurd blueprints remind us that America's national parks are irreplaceable treasures, and compel us to protect our heritage while we still can. The campaign was generously created by the talented team at Y&R/Chicago. Although this campaign has been retired, free posters of each advertisement are available upon request.
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